Who can use the website?

Our website and our services are designed for people aged 18 to 60, living in the UK. If you are not one of these people, you can still use the site, but some of our content may not be relevant, and some of our products and services may not be available to you.

Only real people can use the website, and only for personal reasons. You may not use our website, or anything on the site, for anything remotely commercial without us agreeing to it first.

in Site rules
Updates & Legal gumph
Current Version 2.1
  • Added
  • Hey Bowlhead video
  • Updated
  • Lifeline guarantee extended to 10 years.
  • Plan RulesView Rules
  • Improved
  • Life insurance acceptance for mental health issues
What's in the cookie jar?

This site has a penchant for cookies. Not the tasty ones but the little bits of information that are collected through your browser from specific services that we use. Here you can decide what cookies to keep. It's worth noting though that not keeping all the cookies may impact the overall tastiness of this site and the services we're able to offer.

Decisions. Decisions.

Click to enable/disable Google Analytics tracking code.
Click to enable/disable Google Fonts.
Click to enable/disable Google Maps.
Click to enable/disable video embeds.
Our website's got a thing for cookies. We hope you like them too...